elZinc® carries out its business in a “Premium” product market, irrespective of the product’s final application. This applies both to building as well as to industrial applications, in which the expectation is to achieve, in terms of product and service, the highest levels of quality and durability, exceeding those of other substitute materials. This is a consequence of the product´s benefits as well as its aesthetic, constructive, and future maintenance aspects, in those applications or projects for which it is chosen.
Being perfectly aware from the outset of this competitive climate, within the project of Asturiana de Laminados all industrial design, objectives and processes were conceived for this business environment.
Furthermore, Asturiana de Laminados has within its DNA a permanent drive to develop new applications or to improve those existing for elZinc. We know that one can always ask for more, and that it is always possible for one to even go that little bit further.